Web Headers and eBook Covers - 3 Special Text Effects

Here are three commonly used and effective text effects that are used in web headers, ebook covers and other web graphics.

Outline – This refers to the effect where each character has an outline around the colored body of the character. The vast majority of the time, this outline will be in a different color than the color of the character. However, you can add a same-color outline when you want to "fatten up" some characters and make them look thicker. Typically, you would want to choose an outline color that will provide good contrast with the background to make the characters stand out sharply against the background and that does not clash with the color of the character.

Drop Shadow – As the name implies, a drop shadow is a layer of color (often a contrasting color with the text), that has the same shape as each of the characters. This special effect gives the appearance that the characters are floating just above the background. This can give the illusion that the text is 3-dimensional.

Glow – This is very similar to the outline effect, except that the “outline” is not sharply defined. Instead, it spreads out a little from the character, becoming more faded at the outer edges. This gives a character the appearance that it is glowing, hence the name. Also, the glow effect is typically a different color from the body color of the text. Adding a glow around some of your text helps that text to readily stand out.

When used properly, special text effects can make short segments of text more noticeable and even more readable. When used too often or applied to full sentences or paragraphs, they can become a distraction. These special effects are appropriate in web headers, ebook covers, and order buttons. Use them wisely and sparingly, and they will enhance your web graphics!

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What Are Header Tags?

The word "headers" has different meaning. Usually, I talk about header images.

But the word headers also refers to header tags which are HTML tags.

Search engine spiders only see text. They want to identify the subject of an article or a page as quickly as possible. In addition to title tags and description tags, they also use header tags to determine what the topic of a page is.

Headers are like key phrases that tell search engines what your text is about. Header tags vary in weight (size). H1 is larger and bolder than H6. They are often used for headings and subheadings and affect the structure of a page and the way your page looks. You can use header tags to tell the search engines what your site is about and what's most important.

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